Facebook and News Corp have announced a three-year agreement to provide access to trusted news and information to millions of social network users in Australia through its Facebook News product.
Sky News Australia, a broadcaster owned by a local News Corp subsidiary, has struck a separate deal with Facebook, which "builds on an existing arrangement," News Corp said in a statement Monday.
It will allow content from much of Rupert Murdoch's local media empire, including The Australian newspaper, to be featured on Facebook News — a section of the platform that curates coverage from selected publishers. The terms of the deal were not disclosed.
Facebook last month banned users in Australia from accessing news on its platform, in response to the new media bargaining code that asks tech platforms to pay media companies for the content users share.
The new agreement involves News Corp Australia and includes The Australian national newspaper, the news.com.au news site, major metropolitan mastheads like The Daily Telegraph in New South Wales, Herald Sun in Victoria and The Courier-Mail in Queensland and regional and community publications.
In parallel, Sky News Australia has also reached a new agreement with Facebook which extends and significantly builds on an existing arrangement. "The agreement with Facebook is a landmark in transforming the terms of trade for journalism, and will have a material and meaningful impact on our Australian news businesses," said Robert Thomson, News Corp CEO.
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