The teaser has got nearly 5 lakh views on Youtube, 3.2 million views on Facebook, and 1 lakh views on Instagram. He gifted his followers by sharing the teaser and teaser poster of his upcoming film on Twitter. While sharing the teaser of 'Kaabil', he wrote, "Blinded by a million eyes watching me...when in fact I am the observer ,I am the watcher .. The minds eye sees all." The report expalined that the practice was also termed as a first-of-its-kind marketing strategy by Hrithik wherein the teaser was released simultaneously as the film went on floors.