"Coffee business mostly being an happiness driven thing, the sense of uniqueness & contentment is a must" said the Founder of the company -Alqama Saalim. He also stated that the truth is not that simple as he has seen multiple coffee business struggling to standout from rest of the others in the business & finally facing severe economic downturns.
Alqama Saalim further added that the innovative steps are necessarily to be taken with the time to keep up with the fastly evolving business trends. Despite of admitting to all this it is still safe to say that coffee businesses aren't likely to fall out of style anytime soon. As long as there is coffee bean cultivation, there will be customers in the coffee businesses.
Approximately on an average the consumption of coffee in the United Arab Emirates is near around 3.5 kg per head, per annum. Data denotes that more than 630 million dollars are spent each year on coffee alone in the UAE. Having a strong coffee culture the UAE is home to more than 4,500 cafes.
The main motive of "Alqama & Joe's" is to become most famous, self sustainable coffee brand, first in UAE then in rest of the world. The company aims for an extremely cohesive customer network by providing them with the best of the perks, products as well as services. As the company want its customers to feel the sense of completeness & euphoria once visiting their stores, it has decided to collaborate with a high end gifting company and is about to start a loyalty program for his permanent customers in the coffee business and win their hearts for once and all.
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