The retail giant Amazon is rlooking at launching an ad-supported video news app for its Fire TV streaming devices.
As per the report of The Information, the e-commerce giant is planning to launch the new service with Alexa integration. It is said to rival Roku both in terms of viewers and ad costs.
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The report also suggest that he app will also feature live and on-demand digital news programming from TV networks. Amazon has already approached TV networks and news organisations to negotiate deals to distribute its programming through the app. Amazon plans to launch the service in the coming months. When launched, the app will carry ads that will run between news segments.
The retail giant Amazon is rlooking at launching an ad-supported video news app for its Fire TV streaming devices.
As per the report of The Information, the e-commerce giant is planning to launch the new service with Alexa integration. It is said to rival Roku both in terms of viewers and ad costs.
The report also suggest that he app will also feature live and on-demand digital news programming from TV networks. Amazon has already approached TV networks and news organisations to negotiate deals to distribute its programming through the app. Amazon plans to launch the service in the coming months. When launched, the app will carry ads that will run between news segments.
The company supposedly wants to launch its video news app sometime this year, giving its customers yet another source of free content. Amazon could even serve up adverts through the video news app, sort of like Roku Channel now does. Roku Channel can also be accessed on third-party devices, and the app itself even has add-on subscriptions like Showtime and Starz, all right inside the app itself.
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