Tanvi Kumar is revolutionizing the creative industry with her innovative design approach and dedication to human-centered principles. Hailing from Gurugram, India, Tanvi commenced her design odyssey in 2019 with a Bachelor’s degree in Fine Arts from Pratt Institute, New York City. Armed with a specialization in Graphic Design and minors in Psychology and Interdisciplinary Book Design, Tanvi's educational journey established a robust platform for her future pursuits.
Tanvi’s design ethos is anchored in her unwavering dedication to crafting impactful experiences and catalyzing positive societal shifts. This ethos shines through in her collaborative initiatives with esteemed non-profit entities like Ventana Wilderness Alliance, Bronx River Alliance, and Women Who Create.
Tanvi's design journey traces back to her formative years in high school, where she delved into roles within the Art and Design Club, igniting her passion for creativity. This passion propelled her towards a degree in Communication Design, majoring in Graphic Design, at Pratt Institute. Throughout her academic tenure, she actively pursued internships, immersing herself in diverse facets of Graphic and UI/UX Design. These invaluable experiences, including stints at esteemed agencies like Code and Theory and Wunderman Thompson, deepened her expertise and refined her skills in the field.
As a Junior Designer at Strong Studio NYC, Tanvi is immersed in a dynamic environment, tackling a myriad of projects spanning various industries. From crafting branded graphics and logos to developing websites, custom iconography, wayfinding signage, animations, infographics, and printed collateral, she has taken on multifaceted roles. Each project is approached with a keen eye for detail and a commitment to delivering impactful visual solutions tailored to the unique needs of every client.
Tanvi's impactful collaboration with the Bronx River Alliance stands out as a testament to her dedication and expertise. Volunteering her skills as a freelance graphic designer, she played a crucial role in the organization's successful participation in the 2023 TCS NYC Marathon. This endeavour earned them prestigious recognition with a Graphic Design USA award in the esteemed Designing for Good category.
Furthermore, her commitment to empowerment shines through her involvement with Women Who Create. Through this initiative, she channels her design prowess into uplifting multicultural creative women through various branding and design endeavours.
Tanvi Kumar's innovative design philosophy epitomizes the profound impact of creativity in driving change and reshaping the future of the design landscape. Grounded in human-centred principles and fuelled by innovative solutions, Tanvi consistently leaves a significant mark on the design industry, making a lasting and meaningful impact.