How Shivansh Kalra's Groomd Became the Go-To Brand for Men's Grooming Needs
How Shivansh Kalra's Groomd Became the Go-To Brand for Men's Grooming Needs
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Skincare, without a doubt, is one of the rapidly growing industries in India and unlike the older times, it is no longer just an industry that is limited to the female population. The men’s Skincare Industry is predicted to hit $166 billion by 2022. Just last year, men's skincare products alone saw a more than 7% jump in sales, with the category currently valued at $122 million. The men's skincare sector is witnessing immense growth and popularity by attracting consumers of all ages. In a world of pollution and chaos, gone are the days where you can just wash your face with water and be done with it; that is no longer enough. Personal skincare and body pride is well and truly in and based on what we know, it is here to stay and Indians are beginning to realise the importance of a good skincare routine and selecting natural skincare products free of harmful chemicals. This is where Groomd, a men's skincare and grooming brand incepted by Shivansh Kalra, comes into play. The brand has quickly emerged as the most sought-after men's skincare brand in the industry.

Moving beyond basic grooming, the men's skincare industry is on the rise and is promoting a healthy-looking complexion and laying the groundwork for smoother and clearer skin that every man deserves to have. Groomd offers a comprehensive selection of personal care items to help men improve their appearance and style. Their grooming necessities are designed to meet the grooming needs of guys after thorough research and testing. The brand’s 100% vegan and natural products make it simple and convenient for men to maintain their personal hygiene. They have every male personal care product imaginable, including beard care, shaving, face, hair, and skincare. Not just for personal grooming but Groomd's unrivalled items are also perfect for business gift packages due to its aesthetically-pleasing packaging.

Founder Shivansh Kalra explains that grooming as a notion is no longer exclusive to women in today's time and culture. As a result, they developed Groomd for guys to keep their personal hygiene up to date. It not only keeps men clean, but it also makes them feel young and handsome. Moreover, our vision is to make grooming for men easy, effortless, and natural. "A man needs everything, from shaving to skincare to haircare, to seem invigorated, sharp, lively, and vigilant, and we have it all," Kalra added.

Groomd, a 100% vegan and cruelty-free brand, is gaining immense popularity for its formulas. The brand is looking forward to developing a belief that grooming for men should be easy, effortless, and natural. The demand for men's skincare products has been surging high with men becoming more conscious about their daily skincare routine. Not only does the right men's skincare make them look their best, but it also makes them feel great, and Groomd is taking this responsibility of nourishing and enriching the skin with carefully enriched products. What makes them stand out from the rest of the other competitors in the ever-evolving cut-throat competitive market is the fact that products at Groomd are meticulously designed keeping in mind the Indian skin type and are available to use for all skin types. Moreover, the personal men’s grooming products at Groomd are Paraben and Sulphate free and are Dermatologist approved.

Summing this up, Groomd is redefining the men's personal skincare space by providing quality natural products to take care of their skin. The brand is making personal care simple, easy, and natural. Whether you’re looking for something affordable to help you coast through the cost of living crisis or fancy splashing out on something a little more luxurious, Groomd is the go-to destination for men who want to improve their appearance and style.

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