The famous Korean Company of Electronics-Samsung is all set to promote its new flagship Galaxy S7 and S7 Edge in India which will be launched next week.

Samsung is likely to spend about Rs.100 crores on marketing its latest Smartphones. Sources said the phone will be launched in India on March 8 and further go on sale In the third week on March.

Senior industry executives said, ‘It has asked the dealers to ensure maximum mileage for the Samsung brand on shop floors’

Industry executives said “Samsung may offer the Galaxy S7 and S7 Edge at a cheaper rate than the Rs 50,000-plus launch price for last year’s flagship Galaxy S6.The Company is looking at a price of about Rs 45,000 to compete with iPhone 6s that’s selling at Rs 44,000-45,000.”

The company in India has issued advisory linking payments to dealers, to the clarity of its branding.