Kia New Brand Recognition: Kia Motors officially change name as Kia India
Kia New Brand Recognition: Kia Motors officially change name as Kia India
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Kia India, a wholly-owned subsidiary of Kia Corporation, on Monday announced its new corporate name, ‘Kia India’, as a part of its new brand identity and brand purpose of ‘Movement that Inspires’.

The brand has removed the word 'Motors' from its earlier name after ratification by the Ministry of Corporate Affairs and will now function under the corporate uniqueness. The company has changed its logo and name at its Anantapur manufacturing facility in Andhra Pradesh and will carry out the same at its dealerships in a phase-wise manner. The brand will now function under the corporate identity of Kia India Pvt Ltd, the automaker said.

In over one-and-a-half years of sales operation in India, Kia has emerged as the fourth most sold car brand and the fastest carmaker to achieve 2,50,000 sales figures in the country. Along with leading the connected car revolution in India with over 1,40,000 connected Kia cars on Indian roads, Kia also aims at offering cutting-edge features with multiple specification choices for its customers to choose from, the release said.

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