M&M to change the phase of marketing with new electrical car in its lineup
M&M to change the phase of marketing with new electrical car in its lineup
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Indian Multinational car and commercial vehicle manufacturer Mahindra and Mahindra is planning to have an electrical vehicle in its production lineup to change the phase of the market.

As per reports, Mahindra and Mahindra are manipulating the study to manufacture an electric sports car as à la Tesla. Their main idea is to combine various designs to make the unique design of a single car.

Managing director Pawan Goenka said in a statement, "The high-end product should be an electric vehicle product. However, we need to work on the viability of such a product.”

Goenka further added, "There are a lot of companies which are coming out with high-end electric vehicles, but only one or two have succeeded in getting good volumes; the others are struggling. We need to be cautious, but that’s our dream and we are working on product feasibility.” 

 

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