Officials in Kerala declared 2022 to be the Year of Tourism
Officials in Kerala declared 2022 to be the Year of Tourism
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NEW DELHI: The year ahead is jam-packed with exciting events and festivities for Kerala, including the Kerala Travel Mart in May, the Champions' Boat League, literary fests, and adventure tourism activities, according to VR Krishna Teja, State Tourism Director, here on Tuesday.

He was speaking on the sidelines of a Partnership Meet, which was held in this city on Tuesday. He stated that, in a paradigm shift from a one-stop location-specific approach, Kerala has firmly established itself as a destination for extended vacations for all segments of visitors, offering a bouquet of diverse experiences throughout the state.

By collaborating with local communities and civic institutions, Kerala has also launched a major initiative to open up the entire state to tourists in a sustainable manner that does not disrupt the ecology or cultural mileu of the destinations.

"With the lifting of pandemic-related international travel restrictions, Kerala is in a resurgent mode now, and the recently launched products will entice visitors from both within and outside the country," said Krishna Teja.

Kerala has pioneered caravan tourism to accommodate both domestic and international visitors. "Keravan Kerala, the state caravan tourism initiative, has elicited tremendous response from the industry in a short period of time, emerging as a major product after Kerala Tourism recorded an exponential rise powered by houseboat cruise some three decades ago," he added.

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