Paramount Hits Nearly 64M Global Streaming Subs
Paramount Hits Nearly 64M Global Streaming Subs
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Paramount’s global streaming subscribers in the second quarter reached “nearly 64 million” as of the end of June, up from more than 62 million as of the end of March. The latest period saw the addition of 5.2 million subscribers, partially offset by the removal of 3.9 million subscribers in Russia due to the country’s invasion of Ukraine.

It revealed the latest figures on Thursday as part of its quarterly earnings report, which saw its revenue exceed Wall Street expectations with a 19 per cent gain to $7.78 billion amid 126 per cent growth in the film unit, driven by such recent hit releases as Top Gun: Maverick, and despite a TV media unit advertising revenue drop.

“Paramount+ captured the most sign-ups, gross and net subscriber additions of any premium domestic streaming service in the quarter according to Antenna’s June 2022 Report,” Paramount noted in its earnings report. “Paramount+ subscriber growth was partially driven by successful international market launches, including the U.K., Ireland and South Korea.”

The company also touted its streaming content lineup. “Paramount+’s broad content strategy continued to draw audiences in the quarter, including highly anticipated original series, movies and sports,” it said. “Paramount+ saw strong acquisition and engagement from a variety of content, led by Halo, 1883, The Lost City, Sonic the Hedgehog 2, Jackass Forever, Star Trek: Strange New Worlds and the UEFA Champions League (soccer tournament). Both domestic and international hours watched per household demonstrated strong growth year-over-year.”

Paramount highlighted that Top Gun: Maverick “surpassed Titanic to become the biggest Paramount domestic movie of all time,” also noting that “five Paramount Pictures movies debuted #1 at the box office in the first half of 2022.”

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