Electronic dance music DJ-producer Marshmello and Bollywood music composer Pritam collaborated for the upbeat track that is a chartbuster. The interesting thing is that the video of the song showcases Shah Rukh Khan’s over two-decade-long journey in films
Shah Rukh Khan also made a cameo in the video, says he thought it was absolutely hilarious. SRK said, “This was a fun project to be a part of. BIBA is a catchy, romantic song and the video does a good job of reflecting the light-hearted charm of the track with its distinct multi-cultural elements. I thought it was absolutely hilarious, and I think people are really going to love watching the video on repeat.”
Punit Malhotra directorial music video has a Bollywood-esque treatment and shows Marshmello on a Hindi-film set, working behind-the-camera while fantasising about life in front of the camera as a movie star. The video follows his daydream of wooing Lady Marshmello through some of the most iconic scenes in Shah Rukh films, including Dilwale Dulhania Le Jayenge, Devdas, Kuch Kuch Hota Hai and Dil Se.
Vidhya Balan spotted with another fashion blunder
Talking about video, Punit said, “When we started shooting the music video we had a clear vision of the story we wanted to tell. It was imperative we gave justice to both, the song and the visuals. Marshmello is a super fun artist and collaborating with him has been a great experience.
