Pepsi comes up with a new cold start splashing the market
Pepsi comes up with a new cold start splashing the market
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New Delhi:- Pepsi updates its soft drink logo ahead of its 125th anniversary while paying homage to the brand's classic label pop. The new logo, which replaces the one used since 2008, features a bold "PEPSI" in the center of a black-outlined circle over red, white, and blue stripes.

The current logo features the letters "Pepsi" in a slimmer font next to a more muted globe. Mauro Porcini, PepsiCo's chief design officer, told the US that the purpose of the logo redesign was to convey "great energy, confidence, and boldness."

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PepsiCo will use the new logo on its "Electric" blue and black cans and promotions starting this fall in the United States and Canada. PepsiCo plans to launch this logo internationally in 2024. Pepsi’s new logo is so bold that it is more attractive and made eye-catcher now that can boost the sales of Pepsi more than before.

The products of Pepsi are Pepsi, Mountain Dew, Mirinda, Tropicana, Aquafina, 7UP, and more snack products. PepsiCo entered India in 1989 and has grown to become one of the largest MNC food and beverage businesses in India. PepsiCo India’s diverse portfolio includes iconic brands like Pepsi, Lay’s, Kurkure, Tropicana 100%, Gatorade and Quaker.

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Guiding PepsiCo is our vision to Be the Global Leader in Convenient Foods and Beverages by Winning with Purpose. We believe that continuously improving the products we sell, operating responsibly to protect our planet, and empowering people around the world are what enable PepsiCo to run a successful global company that creates long-term value for society and our shareholders.

Pepsi’s promotion activities include water conservation and is the Global Leader in this, care for the environment, exemplary employment practices that give opportunities to the local talent of the students or employees, and many more.

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Pepsi’s branding is mind-blowing that has not yet been launched globally but will soon get launched by 2024 and will get resulted in the growth of the company’s revenue and profitability. The rebranding also will lead the market as a part of the marketing.

 

 

  

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