PSY and BTS’ SUGA’s collaborative track ‘That That’ has achieved another milestone! Produced by and featuring BTS’ SUGA, ‘That That’ is the lead single of PSY’s latest album, ‘PSY 9th’. Released on April 29, the music video crossed the 300 million views mark on YouTube, on August 7, taking the song just over 99 days to hit this milestone.
With this, the music video becomes PSY’s sixth to have crossed this mark, joining his music videos for ‘Gangnam Style, ‘Gentleman’, ‘Hangover’, ‘Daddy’, and ‘Oppa is Just My Style’. ‘That That’ had originally crossed 30 million views on its first day, and reached the 50 million mark on YouTube in just 75 hours, upon its release. Following this, it reached the 100 million mark in only a week since the video’s release.
Not only on YouTube but the song also proved its popularity through streaming platforms. ‘That That’ officially debuted on Billboard’s Hot 100 chart at number 80, for the update dated May 9 (local time). Following this, it debuted at number 2 on Billboard’s Global Excl. U.S. chart, and at number 5 on the Global 200 chart.
Meanwhile, in less than a day after the song dropped, ‘That That’ already reached number 1 on iTunes Top Songs charts in at least 73 regions, including India, the United States, Canada, Japan, and more. It also reached number 1 on Bugs’ real-time chart in South Korea immediately upon its release. Prior to the release of the song, PSY shared that it was actually SUGA who had reached out to him in the fall of 2021 with the song.