Victoria's Secret is rolling out is the relaunch of swimwear, John Mehas will be new CEO
Victoria's Secret is rolling out is the relaunch of swimwear, John Mehas will be new CEO
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The popular brand Victoria's Secret is making some drastic changes. The brand has been creating the headlines following the controversial interview which Ed Razek, the CMO, gave to a magazine. In this interviews he made provocative statements about transgenders and plus sized models.

Now, The brand announced that John Mehas will replace Victoria's Secret current CEO Jan Singer, who reportedly resigned last week. Mehas the current president of Tory Burch will be leading pink and its lingerie divisions from the start of next year. He will work on improving their sales of the company.

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Aprart from change of CEO, there is another big change the company is rolling out is the relaunch of swimwear. The line had been discontinued back in 2016 and this lead to declination of the brand's sales .Two years later, Victoria's Secret is making amends with the new swimwear line being launched in early 2019. After venturing into athleisure and sportswear which did not do well for the brand, Victoria's Secret is looking to sell other items like UGGs and eyewear. The company hope that the diversification in products will help in enhancing the sales.

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Fans of Victoria Secret are very excited and can’t wait to see the changes Victoria's Secret is rolling out. 

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