Vivo is preparing to bring the new U-Series to grow faster in the Indian market. Vivo is going to launch 6 new smartphones in the series. The new series will be launched in the price range of Rs 10,000-Rs 20,000 for the challenge from other Chinese companies in the Indian market, Xiaomi, Oppo and Realme. Vivo's main feature is that it sells its smartphones online as well as through offline channels. Other Chinese smartphone makers are set to face a tough challenge from Vivo.
It was only in the past that the company introduced its Z series as an online exclusive product. The smartphone was launched at a starting price of Rs 14,990. This smartphone is being liked a lot in India. In terms of features, it is the company's first smartphone that has been launched with a five-hole display. The smartphone is powered by a powerful 5,000mAh battery, as well as a triple rear camera and a fingerprint scanner at the back of the phone.
For your information, Vivo recently launched another new S1 series in India. The smartphone is offered with a 32-megapixel selfie camera and stylish design. The company's main focus is to capture an RS 8,000-Rs 20,000 sequentially. According to counterpoint latest data, Vivo's Indian market share has declined by 1 per cent in the last quarter, after which the company will now try to make a comeback with the new series. The new U Series is expected to be launched this festive season. According to media reports, the company wants to increase its market share to 40 per cent during this festive season. There's not much information about the names and features of any of the devices in the new U series of Vivo. It is expected that the new series can be launched with the Waterdrop Notch feature. Earlier, the company has launched the Vivo Y12, Y15 and Y17 with the same feature in its budget-range Y series this year.