Youtube is the primary video source of Indian entertainment. With an increase in internet access and smartphone devices, viewership is being increased on daily basis. Now better 4G plans give seamless browsing experience for the un-interrupted enjoyment.Google has recently shared the list of Top 10 "India Youtube Ads" which the audience has liked from the previous months. The report contains the study of July, August and September. The report also showcased the most creative ad of the months.
The top 10 ads include: SheronKePanje #MaaKaDhula, #MomBeAGirlAgain, #MPMeinDilHuaBachaSa, Bajaj V - The Invincible, #BiggestSmallChange, Kinder Joy New Imagination, Kapil Sharma ne Dikhaya #AngrezipantiKoAngootha, Pepsi Mood Vending Machine - A good exam ends with #PepsiMoji, #AirtelOpenNetwork, #Fashion Kar le and Style Bana le with Myntra.
Combined, the top 10 ads made for an astounding 2.8 lakh hours of watch time, with nearly 72 percent ads getting viewed on mobile devices, Google said in a statement.
"Emotionally engaging ad content came out as a winning ingredient for Indian viewers and based on the average watch time per ad, it is clear that people are happy to invest their time on advertising that they can easily relate and connect with," Google added.
Seven out of the top 10 ads including Idea, Micromax, Airtel, Amazon, Bajaj, Pepsi, Idea and Airtel have taken this approach, which helped them engage with audiences better.
Biocon Pharma placed in the world top 10