Microsoft has launched its messaging application Kaizala. the new application will be the rivalry to other messaging application like Whatsapp, Hike, Facebook Messanger and many more.  Mocrosoft Chief Executive Officer Satya Nadella describes its new application as a "de facto application".

Corporate Vice President at Microsoft India Rajiv Kumar said, “We as a company are successful in the enterprise productivity space. But does that always translate on the mobile space? Probably not. So the question for us was what is productivity in the mobile space.”

Kumar further added, "I have personally met over 2000 customers to understand their needs, aspirations around mobile productivity. If you look at China, it is leading in mobile world productivity, WeChat epitomises that, you can do a lot of function on that, order pizza, pay bills, etc and chit-chat. India is behind on that, but a lot of people get their work done on the phone. However, none of the applications are designed for work, for productivity.” 

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