Digitalization means creating a presence on an online platform, The basic aim of digitalization is to reach a large audience, Optiminastic Media an Indian Advertising Agency which has recently set up its base in the UAE market as well, takes over the digital route all the way to the US by welcoming Zymmo, a US-based social food app to India. There are various food apps present online. How to choose a particular one? Well, honestly, we either pick the one that comes with amazing offers or which is advertised more, or which has great reviews. True? So, online marketing plays a very big role in the success of an App. Having a mere presence online is not enough, it's important to create a brand impact by engaging & interacting with the audience through social media platforms resulting in creating a wider reach for the brand. Optiminastic Media is all set to provide end-to-end digital services for Zymmo in India”, Smita Purohit, Account Manager at Optiminastic Media. Zymmo is a US-based food app company, digitally represented by Optiminastic Media. It will very soon be available for users in India to explore, engage & experience a world of Food content. In today’s world with everything on the tip of our fingers, competition has taken over a new face but it is only a good digital presence that can determine the fate, and Zymmo being in the best of hands is all set to pave their way into the Indian market. Akshae Golekar, Co-founder, Optiminastic Media, said, "We’re excited to bring Zymmo to our Indian audience & to be associated with Zymmo as nothing excites us more than working on a project from the scratch, with the talented team at Zymmo we’re looking forward to achieving our goals together!" Also Read: Delhi's climate matter of concern! Know today situation NZ and AUS; will get new T20 World Cup winner today New Zealand gives Thailand APEC Chairmanship: Jacinda Ardern