OPPO India has announced the launch of the ‘Vihaan’ Project to empower SMEs and MSMEs to amplify their operations and in turn strengthen the local supply chain for a robust smartphone ecosystem in India, today. Under this program, OPPO India will be investing USD 60million in the next 5 years. OPPO India has already invested heavily to enhance the manufacturing prowess of the country which has made OPPO India a leader in ‘Make in India’ Smartphone shipments with 22% Y-o-Y growth in Q1 2022, as per the counterpoint research report.
Vice-President, Public Affairs, OPPO India Mr Vivek Vasishtha, Vice-President, Public Affairs, OPPO India said, “The forward-looking, industry-friendly policies of the Indian Government have created an enabling environment which nurtures and promotes innovation, unleashing the electronics manufacturing industry. With a robust local supply chain getting established, the time is right for promoting exports of our quality ‘Make in India’ smartphones to identified markets. This would facilitate OPPO India in expanding the export capacity to USD 5 billion over the next five years. In tandem with the Government’s vision of an ‘Aatmanirbhar Bharat’, OPPO India will be strongly supporting local manufacturing & exports, SMEs and MSMEs, cutting-edge technologies, and skill development in the sector through ‘Vihaan’ program.”
It aims to partner with more local suppliers to strengthen the local supply chain for a robust smartphone ecosystem in India. OPPO India has collaborated with the Government and the industry in encouraging around 30 Tier-1 suppliers to set up operations in India.
Aligned with its brand mission of “Technology for Mankind, Kindness for the World”, OPPO India emphasizes on its responsibility as a global corporate citizen through Vihaan Initiative. OPPO India is focussing on making long-term investments in social initiatives in India towards environment protection, youth empowerment, digital inclusion, and health & wellbeing.
With an investment of INR 2400cr, OPPO India has set up a ‘super factory’ in Greater Noida which manufactures one smartphone every three seconds. The manufacturing marvel employs a strong task force of tens of thousands of members who leverage world-class equipment to build quality products.
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