Amazon has recently launched a new ‘Live TV’ feature for Fire TV devices in India. The new feature is created for a purpose as it makes it easier for users to access live content on Fire TV. There’s a new ‘Live’ tab and ‘On Now’ row on the Fire TV home screen. The Live tab on Fire TV can be easily noticeable as it is built on the top navigation panel along with movies and TV shows. With help of Live Tv, users can see all the channels they’ve subscribed to and shows that are being broadcast at the moment and even users can scroll to the bottom of the screen and check our channel guide. 

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This element gives a proper examination of which shows are playing at what time. Fire TV Lite buyers can access the channel guide button through the guide button on their remote. The currently live programs are highlighted on different channels. There’s also a red bar at the bottom of the thumbnail that will exhibit the real-time improvement of the show. Channels which users have subscribed to will be displayed in the On Now row.

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Live TV on Fire TV will showcase channels such as SAB HD, Colors HD, SET HD, Nick HD+, Dangal, DD National, News18 India, MTV Beats HD, SONY BBC Earth HD, Mastii TV Music, and Discovery. OTT outlets have also integrated the Live TV feature starting with SonyLIV, Voot, Discovery+, and NextG TV. Zee5 will also be added to this list soon

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