Here is a list of singers' brand reputation rankings for this month based on big data gathered between July 27 and August 27. Based on an examination of metrics including media coverage, public awareness, engagement, and consumer participation, the monthly rankings are determined.

BLACKPINK, a girl group, moves up to the top spot for the month of August with a score of 13,741,893, a significant improvement of 213.47 per cent over the previous month. With a brand reputation rating of 7,404,133, the boy band BTS comes in second. This represents an improvement in the septet's rating of 38.84% from the previous month. Lim Young Woong, a trot singer, completes the top three positions with a score of 6,879,414.

IVE, a new female group moves up to position four on the list after improving their score by 81.64 per cent, giving them a brand reputation index of 5,982,900. IU, a soloist and actress, comes in at number five with a 5,071,476 index. In addition, SEVENTEEN, a new girl group called NewJeans, soloist Young Tak, and soloist PSY are in positions 6 through 10, respectively.

While all is going on, BLACKPINK (Jisoo, Jennie, Rosé, and Lisa) recently released the lead single, "Pink Venom," from their upcoming second studio album, "BORN PINK." Following the release of their first full-length record, "THE ALBUM," in October 2020, this is the female group's much-anticipated comeback as a complete unit.

BLACKPINK is presently touring the country in preparation for its appearance at the 2022 MTV Video Music Awards. The girl trio plans to go on tour after the release of "BORN PINK" next month.

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