Mumbai: E-commerce companies are turning toward smaller cities to fasten their growth. They are going to put big bets on these cities. They are focusing on increasing the number of employees in these cities to take advantage of the large consumer base in these cities. Experts have expressed this opinion. He believes that these companies are estimated to see a 15 percent spurt in appointments in smaller cities.
To meet the growing demand for congestion, e-commerce companies are building their godowns in smaller cities and increasing the number of employees in these cities. Mayur Saraswat, chief (Digital & Information Technology) of Teamlease Services, said that last year's Diwali sales had 40 percent participation in three cities. This is a great change and is an indicator of the focus of e-commerce companies on warehouses, logistics, and remote connectivity.
The employment market in these cities is growing and it will see a growth of 15 percent. Saraswat said that competition in metro cities is reaching a level where growth is beginning to stabilize. Companies are exploring new markets and small towns are a natural option for them. Managing Director of India, Shashi Kumar said, according to their data, some of the leading companies in the country are exploring talent in second and third-class cities. They are getting employment.
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