Facebook is constantly working to make the shopping experience of users fantastic. It had recently released the Shops feature for WhatsApp and Facebook Marketplace. The company has now announced the release of this feature for the photo-sharing app Instagram as well. The same new Shops feature can be purchased from the visual search on Instagram. The company has reported this in the blog. This visual search feature will enable Instagram users to search for relevant products with the help of Augmented Reality (AR) on platforms.
The blog says that we are investing in augmented reality and artificial intelligentsia. It will become a foundation for online shopping. Shoppers will be able to find new products with the help of Instagram's new visual discovery tools. This feature allows users to search for a product. For this, they can take a picture of a dress they like or tap the picture they like and search for it. AR try experience allows the user to check the fit of the dress.
AR experience will enable people to visualize the products they buy in advance. The company has written about it in the details in the blog. Shopping on Instagram begins with Visual Discovery. A user scrolls the app and watches a product. Then he thinks of buying it. The feature is currently in the early stage. Facebook has said that visual search will make the mobile shopping experience great. More shoppable media is being added to Instagram for this purpose.
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