New Delhi:- Bing Chat, Microsoft's AI-powered chatbot experience, is making its way into business. At its annual Inspire conference, Microsoft announced Bing Chat Enterprise, a version of Bing Chat with business-centric privacy and governance controls. Bing Chat Enterprise does not store chat data, Microsoft cannot see customer employee or business data, and customer data is not used to train the underlying AI models.

“We hear from many enterprise customers that they are excited to introduce powerful new AI tools to their organizations, but are worried that their data will not be protected,” said Frank X. Shaw, chief communications officer at Microsoft, in a blog post, shared. “With Bing Chat Enterprise, everything that comes in and out stays protected, giving our business customers access to better answers, more efficiency, and new ways to be creative.”

As for Shaw, companies have expressed concern that chatbots like Bing Chat could end up with sensitive data in the hands of developers who have trained models based on user data. Apple recently followed Samsung, Walmart, Verizon, Bank of America, JPMorgan and others in restricting internal use of tools like OpenAI's ChatGPT and Microsoft's GitHub Copilot.

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A Cyberhaven study found that up to 6.5% of employees have pasted corporate data into ChatGPT, and 3.1% have copied and pasted sensitive data into chatbots.

Aside from data controls, Bing Chat Enterprise, currently available in preview, is functionally similar to Bing Chat, responding to queries not only with text, but also with graphics, charts, and images. For example, employees can ask Bing Chat Enterprise to write messages about new products or compare products with competitors, and include sensitive data such as product specifications and prices in prompts. 

Soon, Bing Chat Enterprise will be able to answer questions about uploaded images and search the web for relevant content through an upcoming feature called Visual Search. Visual search launched today on mobile and on Bing Chat on his web. Yusuf Mehdi, Microsoft's Chief Consumer Marketing Officer, and Jared Spataro, his CVP of the latest work and business his app, explain more about visual search in a blog post.

"Visual Search allows anyone to upload an image and search the web for relevant content. Take a picture or use a picture you find elsewhere and let Bing tell you about it. Bing can understand the context of an image, interpret it, and answer questions about it.”  

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Bing Chat Enterprise is available anywhere Bing Chat is supported. That means it's available on Bing.com/chat, Microsoft Edge Sidebar, and soon, Windows Copilot, the Windows native version of Bing Chat. It's free for Microsoft 365 E3, E5, Business Standard, and Business Premium customers, and will be available in the future as a standalone product for $5 per user per month.

Bing Chat Enterprise is automatically activated when an employee signs into Bing with a Microsoft account associated with your organization. The pressure to monetize viral AI-powered chatbot technology like Bing Chat is immense. ChatGPT reportedly cost OpenAI tens of millions of dollars in January alone to process the millions of prompts people typed into the software. Meanwhile, financial analysts estimate that Bing Chat, built on OpenAI's GPT-4 model, would require at least $4 billion in infrastructure to provide answers to all Bing users. 

The release of Bing Chat Enterprise comes a few months after Microsoft-owned GitHub introduced Copilot for Business, the $19/month enterprise version of its AI-powered code completion tool. OpenAI introduced ChatGPT Plus. This is a paid service that offers many advantages over the basic version of ChatGPT, including priority access to new features and improvements.  

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The Microsoft is now introducing the all new feature of the AI Bing that is the Bing Chat soon. This new intensification that Microsoft has come up with doesn’t save the data of the chats that any user like the individual or any business are not saved and viewed by Microsoft.