NEW DELHI: Union Finance Minister Nirmala Sitharaman mentioned that organic vegetables and fruits produced in Nagaland are in high demand but aggregating, storing and finding markets is a great challenge.

Addressing the "Nagaland Corporate Social Responsibility (CSR) and Investment Conclave 2022" on Monday night,  the Finance Minister while stressed on identifying one product in each district of the state with common facilities and digital marketing. Emphasizing the importance of branding, she said: "It is a big deal once you identify it with an image, global markets are waiting but efforts have to be made to brand it."

The FM also suggested bring ing the Atal Tinkering Lab, a flagship initiative of the NITI Aayog's Atal Innovation Mission. She viewed homestays in Nagaland as a major potential where a lot of domestic tourists could experience the natural lifestyle of the state's people. On mandatory CSR investments, the Minister said that the CSR board takes the decision and depending on social activity, funds are provided, and CSR happens when investments take place.

Noting the growing significance of healthcare and logistics, the FM said that the youths can take active part in these sectors. She  also expressed the need to set up Confederation of Indian Industries (CII ) training centres for the youth to get skilled along with certificates and take leadership roles in those sectors.

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