The Steelbird Hi-Tech India Ltd. has declared about the launch of Steelbird Connect Mobile app to ensure direct consumers connect with the brand.

MD, Rajeev Kapur said "This step will counter the fake ISI helmets available in the market Steelbird has taken many bold steps and launch of Steelbird Connect is one of the initiatives to safeguard our customers from fake and counterfeits," 

"Through the campaign, Steelbird aims to capture another 25 percent market share. The company has earmarked a budget of Rs. one crore for the launch of its campaign. By the end of the year it has planned to give out 40 scooter and 12 cars to its winners apart from the automobile accessories," said Shailendra Jain.

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