BTS music video for ‘ON’ Kinetic Manifesto Film: Come Prima crossed 500 million views on YouTube on July 31. Released on February 21, 2020, it took about two years and five months for it to hit this mark. The MV became the group’s 14th music video to have reached the milestone, joining ‘Blood Sweat & Tears’, ‘Save Me’, ‘Fire’, ‘Dope’, ‘Not Today’, ‘MIC Drop (Steve Aoki Remix)’, ‘Fake Love’, ‘IDOL’, ‘DNA’, ‘Dynamite’, ‘Butter’, and ‘Permission To Dance’, by having reached the half a billion view count.

The song has a unique yet powerful beat and conveys the sincerity of the group and their acceptance of their path, with heartfelt and motivating lyrics. The ‘ON’ Kinetic Manifesto Film: Come Prima music video has BTS on a large-scale performance with many dancers and marching bands, intense choreography and BTS out-of-the-world visuals. 

‘ON’ was released in 2020, as a part of BTS’ album ‘MAP OF THE SOUL : 7’. The song is accompanied by nineteen other tracks in the release, including ‘Boy With Luv (Feat. Halsey)’, Dionysus’, ‘Black Swan’, ‘We are Bulletproof: the Eternal’, ‘ON (Feat. Sia)’, and more.

BTS comprises seven members, RM, Jin, SUGA, J-Hope, Jimin, V and Jungkook. The septet debuted under BIGHIT MUSIC (then Big Hit Entertainment) in June 2013. Recently, BTS celebrated their ninth debut anniversary in June 2022. The group recently announced that they will be focusing on their solo projects more with the first member being J-Hope who released his solo album ‘Jack In the Box’ and headlined the major US music festival Lollapalooza. 

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