This company of China will open its store in India to sell smartphones

India has approved the demand for setting up of single-brand retail stores in the country of China's smartphone maker Oppo. After this approval, China's company will be able to sell its mobile phones directly to the consumers. This step will help Oppo increase its reach in the world's third-largest smartphone market. Companies like Apple are also trying to increase their dominance in the Indian mobile market. 

Opportunity to sell phones through franchises 
The Foreign Investment Facilitation Portal (FIFP) has approved single-brand retail trading for Oppo on Tuesday. Oppo is one of the first companies to apply under FDI norms after it has been relaxed. After approval from the government, Oppo will be able to sell its smartphones in India both in online and offline, apart from its existing wholesale retail route. At present, the company sells its products through franchisees using the Distributor model. 

Fourth largest mobile company in Indian market 

Market Intelligence firm International Data Corporation (IDC) says that according to June 2017 quarter data, Oppo has an 8% share in the Indian smartphone market, and it is the fourth largest player. At present, Oppo is an assembly unit in Noida, in which production has started from July 2016. The company wants to increase its capacities. Also, it has a plan to set up a mobile phone manufacturing plant.
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