Ahead of Diwali, Grocery Retail Aggregator ‘Kirana King’ Unboxes Grand Diwali Festive Contest
Ahead of Diwali, Grocery Retail Aggregator ‘Kirana King’ Unboxes Grand Diwali Festive Contest
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The Festival of Deepawali is just round the corner, and underway, is the grandest shopping festival of the year. The upbeat Deepawali festivity is not just about shopping clothes, electronics, and home décor, but bringing smiles on the faces of our loved ones. The sweetness of festival begins with shopping a lot of groceries. While there are lot of options available and every brand is offering one or the other shopping offers, this Diwali, Kirana King is offering irresistible Diwali shopping rewards through its vast network of 100+ Grocery Retail Stores in and around Jaipur, which is growing
exponentially.
On minimum purchase of Rs.999 and above, consumers of Kirana King Network Stores, will be eligible to participate in the contest at their nearest Kirana King outlet to claim attractive rewards and gifts. Lucky shoppers will be announced through Mini Draws, to be picked, starting 30 th October till 1 st November across all 100+ Kirana King Network Stores in and around Jaipur. Individually, 100+ participating network stores will dole out prizes from, Kirana King, making it a city-wide mammoth reward distribution. Additionally, a Mega Draw, which includes TVS Scooty Pep+, IFB 6Kg Fully Automatic Washing Machine, and 40” VU Smart LED TV, will be announced on 3 rd November 2019 which is scheduled to be conducted at VT Road, Mansarovar Kirana King Super Store at apropos 6pm.

Mr. Anup Kumar Khandelwal, Founder & CEO - Kirana King, said, “We warmly invite you to experience a new era of grocery retail where we are trying to add value to every single purchase from Kirana King stores. Kirana King is enabling & empowering traditional offline Kirana shops in the country by replicating modern retail practices.”

According to IBEF, retail’s total consumption expenditure is expected to reach nearly INR 256 thousand crores by 2020 from INR 129 thousand crores in 2017. One can witness visible differences in the shopping pattern of consumers across income segments. Organised retailing such as one provided by Kirana King has made headway in the masses. While the footfalls have leaped by 4-6% in malls, it is expected to rise much more in mom & pop stores by 8-12% this season. Kirana King is strongly emerging as India’s fastest growing grocery retail network.
To enhance the ‘On-the-Go’ shopping experience and real benefits, off-line grocery retail aggregator, Kirana King has announced conduction of this special Diwali contest throughout its vast network stores, well punctuated, across the length and breadth of the city.

About Kirana King:


Established in 2014, with a deep-rooted and farsighted idea of insulating the Indian traditional grocery market from the rapid e-commerce onslaught, Kirana King has set India’s first revolutionary ‘Asset Light Grocery Retail Business Model’. This model enables Indian Kirana Store owners to become a part of the revolutionary grocery retail expansion while retaining the ownership of their stores. On the other side, the model also enables consumers to avail ‘organised shopping experience’ at their neighboring known Kirana stores. Additionally, Kirana King will bring a ‘Click & Collect’ – Dynamic Alternate Commerce model where consumers will be able to pick-up their orders from their nearby grocery stores after ordering, from a wide range of grocery categories, it online. Plans are also underway to launch Direct to Retail (DTR) initiatives in select cities.
 
Kirana King - India Ki Nayi Dukan, is the brainchild of Mr. Anup Kumar Khandelwal - Founder and CEO of Kirana King, who is giving the necessary thrust for empowering existing Kirana shop owners’ market and heralding the Kirana Revolution in the country using his professional management skills. Kirana King is a bootstrapped start-up to address the challenges of existing traditional kiranawallas. Standing firmly on 4 strong principles of its operations – Standardization, Digitization, Centralization and Socialization of traditional Kirana system, Kirana King Endeavours to become the country's largest Off-line Marketplace & Dynamic Alternate Commerce Platform for grocery retail.

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