New Delhi: Though the Indian Premier League (IPL) started in 2008, the success and popularity it has gained over the years is tremendous. The biggest change in so many years has been seen on social media in the IPL. Today, with the help of social media, fans are connecting directly with their favorite team and their favorite players.
Social media has reduced the distance between the audience and cricket. Today the official social media handles of all the players are much loved by the fans and it also acts as a medium to communicate with them. This connection has brought the fans closer to their favorite players. However, due to the language barrier on social media, people were not able to share their thoughts openly. In such a situation, today the indigenous, multilingual micro-blogging platform Koo App has broken all these barriers. As a result of which today people are putting their ideas in front of the world in many languages using the MLK feature of the Koo app. Not only users, but many players can also be seen connecting with their fans in every language using this technology on the Koo app.
At the start of the IPL, the promo of gujarat titans (GT) captain Hardik Pandya was a huge shadow on the Koo app. After that, users gave their responses for each match, which was seen trending in different languages many times. At the same time, seeing the curiosity of the users, many stars also came live on the IPL, in which many senior players took part. At the same time, after the most followers, former Team Indian captain Virat Kohli is at the top of koo. At the same time, many big players like KL Rahul, Cheteshwar Pujara, Virender Sehwag, Wriddhiman Saha, Md. Shami, Dinesh Kaneria etc. are also quite popular on the Koo app.
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