Global Handwashing Day is an international handwashing promotional campaign to inspire and mobilize people around the world to improve their handwashing habits. Washing hands and washing with soap at important points during the day are both important. Global Handwashing Day is observed every year on 15 October. The global campaign is dedicated to raising awareness about hand washing with soap as a major factor in disease prevention. Respiratory and intestinal diseases can be reduced by 25–50%.
Global Handwashing Partnership (GHP) called "Public Private Partnership for Handwashing" (PPPHW) established Global Handwashing Day in 2008 to promote the global and local vision of handwashing with soap. Members of GHP's Steering Committee include Colgate-Palmolive, FHI 360, London School of Hygiene and Tropical Medicine, Procter & Gamble, UNICEF, Unilever, University on Buffalo, USAID, Water and Sanitation Program at the World Bank, and Water Supply and Sanitation Cooperation Council.
Ongoing research on handwashing habits and practices is commissioned in conjunction with GHD. In 2011, Svenska Cellulosa Aktiebolaget (SCA) sponsored a study to assess the handwashing habits of American and Canadian adults, which found that many people were not using soap during hand washing.
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