As per the information received recently, Sony Music India (SMI) has announced exclusive recording agreements with popular rapper Raftaar and independent label Kalamkar. This has been established by Gati and his business partner Ankit Khanna. Let us tell you all that rapper, producer, television personality and music entrepreneur, Raftaar is called as the benchmark creator for rap and hip-hop in Indian music Fraternity.
He has created his own brand of desi hip-hop. His brand currently caters to urban millennials worldwide. Talking about Ankit Khanna, founded by him and rapper Raftaar, Kalamkar trains young hip-hop, rap, pop and EDM and creates an exciting list of young rappers and underground artists in the SMI family, including Deep Kalsi, Rashmeet Kaur and Yunnan are included.
Let us also tell you that Rajat Kakkar, Managing Director of Sony Music India said, 'I am very happy to welcome the rapper Raftaar and Kalamkar label to the Sony Music family. There is an exciting time for independent music in India. As a company we have to reach out to many artists and promote their art. We hope that by partnering with SPEED, we will play an important role in enhancing India's independent music scene to the youth here and abroad. Apart from this, co-founders of Dilin Nair aka Gadi and Kalamkar say, 'We are excited to be part of the Sony Music family, which is famous for being artist-centric in everything. Hip-hop is the most influential culture in the world today and has seen rapid ups and downs as an authentic and reliable genre, as well as rap has maintained its appeal for years. '
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