Tata Sky Pushes To Attract New Customers, announced a big price cut on HD set top box
Tata Sky Pushes To Attract New Customers, announced a big price cut on  HD set top box
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Direct-to-home service provider Tata Sky has once again cut the price of its set-top box to its customers. Tata Sky has lowered the price of its HD set-top box this time around. Earlier, the company made the SD set-top box cheaper. All the information going forward

Tata Sky's HD set-top box can now be purchased for just Rs 1,499. Earlier it was priced at Rs 1,899. Tata Sky's SD set-top box is priced at Rs 1,399, though it's just the price of the set-top box. Customers will need to pay separately for the installation. The cut will go a long way in helping Tata Sky build a stronghold in the DTH market.

If you talk about Airtel Digital TV, its HD set-top box is available for just Rs 769. In terms of price, Tata Sky is not combating Airtel Digital TV. Airtel Digital TV's SD set-top is available for Rs 569. You'll also need to pay separately for installation.

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