Marketing has always played an integral role within any type of enterprise - whether small or large scale. Without it, a business will not reach its full potential and the company will not be as profitable as it could be.

Mark Lachance, successful CEO and author believes that, "Marketing is about knowing your customer and serving their needs. No marketing is permanent, so you must continue to move forward and continually be willing to change in order to meet the needs of your customers."

As the CEO of a successful performance marketing agency, Mark has learned many lessons that can be applied by anyone running a business. For instance, he's learned that "the best way to learn is to fail." His journey to success has not always been smooth sailing. He went from incredible triumphs and millions of cash in his bank account to crushing defeats and bad business decisions that left him broke, and finally, to a career where he is now at the top of his game and stronger than ever before.

Now he is the CEO and top investor of Maxy Media, the number one advertiser in terms of monthly spendon the TikTok platform in Canada and top ten in North America. Mark Lachance created this company by leveraging the knowledge he'd gained from his many business ventures. He was able to build a successful business from the ground up, and grow it at a very rapid pace.

He also knows how important it is to focus on creating a marketing platform that meets your customer's needs. Mark has been successful in using online platforms as a marketing tool for his ventures. This has allowed his businesses to grow rapidly, and also for him to develop a large online following.

Mark Lachance believes, "There is so much out there to learn and so much to be done, but without the proper resources, you will remain stagnant. Use your resources wisely, and you will attain success."

And if you’re interested to see the same success in your business and attract more luck in your life, grab a copy of his upcoming book, The Lucky Formula, and learn how you can stack the odds in your favor and cash in on success.https://marklachance.com/

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