The profit rates of big companies are coming into the highlights as the second quarter ended on September this year. Zee Entertainment Enterprises in this quarter, today reported a net profit rate of 27.04 per cent at net profit of Rs. 238.38 crore.

In the same quarter last year the net profit of the company was reported to be 187.63, as per the Bombay Stock Exchange files.

"Our advertising revenues continue to grow ahead of market on the back of improving viewership share and better monetization of our bouquet. Growth in domestic subscription revenue was aided by catch-up revenue in the second quarter,” said the MD and and CEO of the Zee Entertainment, Punit Goenka.

Along with this upraise in the profit the expenses of the company have also seem to rise up to 19.25 percent.

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