The Chinese products are driven away this diwali, but this has not made the Indian product to produce hype in the market. Growing awareness for the environment and many other factors have lowered the demand of any type of firecracker this diwali, be it Chinese or Indian.

"It is not just Chinese firecrackers but multiple factors like growing environmental awareness, rising cost of living, growing tendency amid people to save their hard-earned money rather than spoiling it on burning crackers, paucity of time, traffic congestions during festive period and others have together dented this business over the years," said majority of 250 firecracker traders in aforesaid cities that ASSOCHAM representatives interacted during the last 25 days.

A decline of 20% in the profit has been observed in the year-on-year basis by the firework shopkeepers.  "Banning Chinese firecrackers was a welcome move which was aimed at strengthening the domestic industry, however growing criticism of bursting firecrackers and all the negative publicity together with rising air and noise pollution have eventually faded the growth of firecracker industry across India," said D S Rawat, secretary general of ASSOCHAM while releasing the findings of the chamber's survey-cum-analysis.

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