On Friday, Hero MotoCorp announced that it has extended its business in El Salvador. The Indian two-wheeler company has established a flagship store in San Salvador, the country's capital, to begin retail sales. According to a press release, the automaker has a supply chain of more than 200 touchpoints across 14 cities in El Salvador, including five company-owned showrooms, 15 dealerships, 85 retail, and 26 spare part stores and service centres. Hero MotoCorp now has operations in 43 countries over Asia, Africa, the Middle East, South and Central America.
In a regulatory filing, Hero MotoCorp stated that it will offer bikes and scooters in El Salvador, ranging from entry-level models to luxury models. The XPulse 200, XPulse 200T, Hunk 160R, Hunk 190R, Hunk 150, Ignitor 125, Eco150, Eco 125, and Dash 125 are among the bikes and scooters that will be available in the nation.
Sanjay Bhan, Hero MotoCorp Head Of Global Business, said that the company's network in El Salvador is being strengthened and expanded, highlighting the market's importance to Hero MotoCorp. He also stated that customer demand for Hero MotoCorp's bikes and scooters has been continually increasing in El Salvador. "In the short to medium term, we will continue to strengthen our footprint in this area," he continued.
Hero MotoCorp is India's and the world's largest producer of two-wheelers. Despite increasing its market share in India, the two-wheeler maker is also working on growing its overseas presence. The two-wheeler company is extending its retail network throughout the world while focused on providing new and premium items.