National Consumer Rights Day 2023: Every year on December 24, National Consumer Rights Day is commemorated, marking a significant milestone in consumer protection in India. This day holds immense importance as it signifies the enactment of the Consumer Protection Act in 1986, a crucial legislation aimed at safeguarding the rights and interests of consumers across the nation.

Historical Significance:
The genesis of National Consumer Rights Day traces back to the year 1986 when the Indian government passed the Consumer Protection Act, which subsequently received the President's assent on December 24. Since then, this day has been dedicated to raising awareness, advocating for consumer rights, and emphasizing the pivotal role of the Consumer Protection Act in addressing consumer grievances.

Objective of the Consumer Protection Act:
The Consumer Protection Act serves as a robust shield for consumers, offering protection against various malpractices prevalent in the market. It serves as a formidable tool to address issues related to defective products, substandard services, misleading advertisements, and unfair trade practices. Upholding the act's principles ensures that consumers are treated fairly, and their rights are respected by businesses and service providers.

Fundamental Rights Ensured by the Consumer Protection Act:
The Consumer Protection Act outlines six fundamental rights that form the cornerstone of consumer protection:

Right to Safety: Consumers have the right to be protected against goods and services that may pose threats to their health and safety.

Right to Choose: Consumers are entitled to a variety of options and choices in products and services offered in the market without any coercion or manipulation.

Right to be Informed: Consumers have the right to access accurate and transparent information about products and services, including their features, quality, quantity, price, and potential risks.

Right to be Heard: Consumers have the right to be heard and represented in matters that concern their interests, enabling them to voice their complaints and concerns.

Right to Seek Redressal: In cases of grievances or dissatisfaction with products or services, consumers have the right to seek fair and prompt redressal through legal avenues and consumer forums.

Right to Consumer Education: Consumers have the right to be educated about their rights and responsibilities, enabling them to make informed choices and assert their rights effectively.

Observing National Consumer Rights Day:
On this day, various awareness campaigns, seminars, workshops, and initiatives are organized across the country. These events aim to educate consumers about their rights, highlight the significance of ethical business practices, and promote responsible consumer behavior. Additionally, governmental and non-governmental organizations use this occasion to emphasize the importance of the Consumer Protection Act and its implications in ensuring a fair marketplace.

National Consumer Rights Day serves as a crucial reminder of the ongoing efforts to protect and empower consumers. It reinforces the need for a fair, transparent, and accountable marketplace where consumer rights are upheld and respected. By acknowledging and celebrating this day, we reaffirm our commitment to fostering a consumer-friendly environment and advocating for a society where consumer rights are safeguarded and respected throughout the year.

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