SS Rajamouli has carved a niche for himself in Indian Cinema. He has earned a great name in the industry as most of the actors, technicians and producers are his friends and this has made his relations stronger with his close acquaintances. The Bahubali director has been one of the most prominent figures in the Telugu Cinema at present. Even though Megastar Chiranjeevi is being identified as the guide of the industry after Dasari Narayana Rao but producers tend to follow successful directors and their working ways to accommodate and earn blockbusters themselves.
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At times, these great directors possess great powers. Tamil Cinema once used to follow MG Ramachandran’s ideas and later they found K. Balachander as their best influencer. Balachander turned into a producer, distributor (for a brief period) and his business vision influenced decisions of producers for over a decade. Still, some of the practices that he introduced, are followed by the producers and various unions.
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In Telugu Industry, Dasari Narayana Rao became that influencer. Slowly, SS Rajamouli seems to be assuming that position, even though he doesn’t desire it. His ideas to promote a film or execute a film or even edit a film are being considered by most of the actors and producers. Normally, directors and producers would have gone against a director for blocking dates of marketable stars for 2 years, but no one is ready to point a finger against Rajamouli for blocking Jr. NTR and Ram Charan for such a long tenure. Even Chiranjeevi had to ask him personally to let Charan act in his film Acharya.