Tamil superstar Rajinikanth has released his own party logo within 24 hours of declaration in politics. On the first day of the new year, Rajinikanth uploaded a video for his supporters on Twitter, in which he appealed to the people of Tamil Nadu to come along with their new website and registering in the mobile app.

On the first day of the new year, Rajinikanth launched website and logo in a bang. Rajinikanth appealed to join the people on his website rajinimandram.org and mobile app rajini mandram. In th one minute 14-second video, Rajni appealed people to clean dirt from Tamil Nadu politics and said that the people of the state want clean politics now.

On the last day of 2017, i.e., 31 December, that is, Rajinikanth announced to come to politics and said that he will cast his candidature on every seat in the next election. After announcing the state of entry on Sunday, Rajinikanth said, "I am sure to come to politics. I am coming into politics now. This is the biggest need of today. My party will have three chants, truth, hard work and The state of politics has become very bad: all the states are making fun of us. If I do not come to politics then it will be cheated with the people. "