On Wednesday, leading realty firm Tata Housing launched an online campaign to sell completed housing units in 17 of its projects, in which prospective buyers would have to pay 10% to book their flats immediately and the remaining money next year. It will have to give in January.

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Due to the lockdown in the country to control the coronavirus epidemic, the demand for housing has been badly affected. Real estate developers and brokers are adopting digital marketing tools to sell residential apartments to reduce the impact of this crisis. The Tata Housing Development Company said in a statement that the company has launched a 'Happy Place Call Home' campaign, which aims to give homebuyers the opportunity to buy their dream home even in this time of uncertainty due to the coronavirus outbreak .

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The company said in its statement that "this scheme is very accessible for customers in which they can make 10% payment for their favorite house immediately and give the remaining money in January 2021". The customer has to pay an amount of 1/2/3 lakhs before 31 May depending on the type of unit. The customer has time till June 15, in which he will see the flat and will tell him whether to continue booking. In case of any uncertainty, the customer is at liberty to get 100% return on EOI (expression of interest).

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