The COVID-19 pandemic has brought “digital storm” in world.  Digital approach is now a significant part of life. It has now become the “new lifeblood for business and artists.” However, there is a man, who was among the first few, who foresaw the advent of digital importance, even before the world became aware of COVID-19. That man is Saurabh Patel; Gujarat’s leading brand-builder through digital platform.

Gujarat is a state which has a tremendous entrepreneurial spirit and is home to extraordinary business opportunities. Young entrepreneur, Saurabh Patel has carved his name as the most promising digital marketing expert in Gujarat. He is the founder of Dhollywood Life, an entertainment portal for the Gujarati film industry. The portal is all about promoting the best talents from Gujarati cinema and gives timely updates about celebrities’ lifestyles, movie reviews, song release amongst other information related to Gujarat Industry.

No wonder that even during the Corona outbreak, Saurabh continues to break new ground in the success rate of the Digital services.  The 20-year old guy was highly inspired for a long time to promote Gujarati language and its cinema in the country. Many celebrities from the industry are smitten by the entertainment platform which has taken over social media by storm. Amidst the lockdown due to coronavirus pandemic, many people have got bored at home. In the lockdown period, the portal started an initiative called ‘Stay Home with Dhollywood Life’. Many celebrities including Bhoomi Trivedi, Aishwarya Majmudar, Khushi Shah, Kirtidan Gadhvi among others have extended their support to the initiative. These popular faces are also associated with the entertainment platform. This strategic planning of Saurabh is the main thing behind the success of Dhollywoodlife portal.

Apart from this, Dhollywood Life has collaborated with many artists to entertain the audience in the quarantine. Every day a Gujarati artist from different fields of music, social media, films and TV serials are coming forward with Instagram live sessions to interact with the followers. The man behind the entertainment portal, Saurabh Patel since a very young age discovered his interest in social media. He has earlier led many digital marketing campaigns for celebrities and politicians in Gujarat. 

Not only this, Saurabh Patel along with his Co-Founder Aastha Sutharia had started a new and a different initiative of publishing E-magazines. They normally publish E-magazine on the first day of the month. This step had taken a big place in everyone's heart. This duo along with their best Friend and business buddy had also planned to create an application of Dhollywoodlife to have more proper details about each and every update.

Patel is currently pursuing B.Com in Godhra and is also working hard to take Dhollywood Life on a new level. Looking at his incredible work, Saurabh has inspired many young people with his work. At just 20, this young guy is working with some of the prominent names from the Gujarati entertainment industry. The co-founder of Dhollywood Life, Aastha Sutharia is also a college-going student from Gujarat. The duo at this age is making their family proud and they have a lot of interesting things planned for the future of Dhollywood Life.

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