Mumbai: Reliance Industries' premium retail unit Jio World Drive (JWD) has announced the opening of its first commercial centre in Bandra Kurla Complex area of Mumbai. The premium mall, Jio World Drive is spread across an area of 17.5 acre and it will be Mumbai's first rooftop Jio drive-in Theatre which will be operated by PVR. Jio World Drive will house only premium international and Indian brands.

Commenting on the development, Reliance Brands CEO Darshan Mehta said "With the opening of Jio World Drive, Bandra Kurla Complex is poised to be the new social centre of gravity in Mumbai. The precinct will set a new benchmark for curated experiences that one can expect from such retail avenues from across the globe, in the heart of Mumbai. Iconic offerings like the upcoming Jio Drive-in theatre will make this a must-visit destination,"

The company said that The Mumbai centre will house 72 international and Indian brands, 27 culinary outlets with cuisines from across the globe, an open-air weekend community market, pet-friendly services "Our research indicates that customers are ready to step out for unique experiences, in places that are likely to provide more than one sensory experience and with people they love and that is exactly what we aim to provide at Jio World Drive," Mehta added.