Pradeep Gunasekaran is the Co-Founder of Kathir News Portal’ that serves as the platform to discuss sustainable ideas and solutions, unfurling the untold news, aims at busting the fake news with fact-checks and detailed analysis and discourse on the Nationalistic ideology.

Pradeep Gunasekaran says “The arrival of digital media has given new blood to the dwindling standards of journalism worldwide. As the pens that can be bought have turned it into an ugly war of propaganda, the imaginary line of ethics and etiquettes of the profession are being shattered by those who want to bring truth to the fore. Even though different ideologies have taken root in the digital platform as well, it provides an equal stage for both the propagandists and the common man. It has armed the common man with a power to analayse the reporting of traditional media, present what is wrong with it from his point of view as a consumer and show what can be the future of the field in general”

With the Covid-19 situation it has only accelerated as newspapers and magazines are going out of vogue. News methods like telling the stories through a set of images or a short video are emerging to emotionally capture the audience. Data is only a click away and at the fingertips of anyone who wants to research and collate it for a report. With a lot of fake news going around it also provides the reader a sense of credibility as the data based on which a news report is built can be verified anytime unlike in newspapers.

“The age of social media has also paved the way for the arrival of unconventional journalists and reporters from remote areas with the help of applications that can stream videos. All one needs is the conviction to write truth to the power than earn a journalist degree to be a reporter or journalist. Mainly the digital era has brought those voices that kept sending letters to the newspapers and magazines when they wanted to express their different point of view to the mainstream. Now anyone can express what they want anywhere and counter voices are always there to put forth different views. This is an interesting era of information in which the power corridors war over gathering data; and digital media is making it even more exciting”,  Pradeep Gunasekaran adds

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