Varanasi hosting first-ever GI Mahotsava starting from Oct 16 to 21
Varanasi hosting first-ever GI Mahotsava starting from Oct 16 to 21
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VARANASI: The first-ever "GI Mahotsav," a display of priceless artefacts from "Incredible India," will take place in Varanasi from October 16 to October 21.

The Mahotsav will display goods from 11 north Indian states with "Geographic Indication" (GI) tags that are particular to the region.

Divisional Commissioner Kaushal Raj Sharma said, "The Department for Promotion of Industry and Internal Trade (DPIIT) of the Ministry of Commerce is organising the event at the Trade Facilitation Center in partnership with the Varanasi district administration." He said to have given orders to the district's school inspector, the heads of the Indian Institute of Handloom Technology, the National Institute of Fashion Technology, the Indian Institute of Carpet Technology, Bhadohi, all principals, and all polytechnics to ensure that students enrolled in this programme were given tours so they could learn more about the products.

The festival will feature GI products on display and for sale, including sweet treats like "Silao ka khaja," "khurma" from Ara Udwant Nagar, "balushahi" from Sitamarhi, "Gaya tilkut" from Bihar, "Banaras lal peda" and "Banaras tirangi burfi," as well as internationally renowned Banarasi brocades, Kullu

Over 100 stalls will be set up to display GI-tagged products from Uttar Pradesh, Madhya Pradesh, Rajasthan, Bihar, Jharkhand, Himachal Pradesh, Jammu & Kashmir, Ladakh, Uttarakhand, Punjab, and Haryana, according to GI expert Rajni Kant, who is instrumental in facilitating GI promotion and certification "I-tagging inspires growers, artisans, and marketers to grow their businesses on a national and international scale. Over the past few years, the importance of GI labelling has increased "Kant added.

He said that some of the exhibits from all categories will feature the following items: Allahabad Surkha amarood, Kota doria saree, Madhubani painting, Maheshwari saree, Uttarakhand aipan art, Uttarakhand thulma, Sanganer hand block print, Kannauj perfume, Banaras gulabi meenakari, Firozabad glass craft, Banaras soft stone jali work,

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